VOLVO -Tower

Oh, those crazy men and women in Gothenburg, Sweden is at it again. The folks at Volvo Trucks have a new promotional video to rival the ones they have made in the past … and that takes some doing.

Keep in mind, this is the same company that gave the world action star Jean-Claude Van Damme doing the splits with one foot each on two moving trucks.

The company explains the video this way:

“It took about a month to design and build the tower and make sure it was safe to drive. Essentially, this was made possible thanks to the sturdy construction truck, the Volvo FMX, and its new 38-tonne bogie being able to carry the weight of the others. But it also required a steady speed and course, accomplished by the Volvo Dynamic Steering technology and a skilled truck driver,” said Markus Wikström, an engineer at Volvo Trucks and part of the engineering team behind the tower.

Is The Tower a bit over the top? Well, of course, it is. That’s the whole point, and Volvo delivers once again.

How did we build this beast